How to Add FeedMob Tracking Pixels
With Google Tag Manager

Video Demo

Watch the full walkthrough video for a visual guide to the setup process.

Watch Video Demo

Log in to your Google Tag Manager account to get started.

Google Tag Manager - Sign in to your account

Once inside, click "New Tag" to create and configure your tag.

Click "New Tag" from the GTM workspace dashboard

Tag Configuration

1. Select Tag Type: Custom HTML
2. Copy the FeedMob tracking pixel snippet below into the HTML editor

<script>
!function(e,t,n,s,a,p,c){e[s]||((a=e[s]=function(){a.process?a.process.apply(a,arguments):a.queue.push(arguments)}).queue=[],a.t=+new Date,(p=t.createElement(n)).async=1,p.src="https://feedmob-cdn.s3.amazonaws.com/js/fmpixel.js?t="+864e5*Math.ceil(new Date/864e5),(c=t.getElementsByTagName(n)[0]).parentNode.insertBefore(p,c))}(window,document,"script","fmpix"),fmpix("init","CLIENT_UUID"),fmpix("event","pageload");
</script>

Paste the FeedMob pixel code into the Custom HTML tag editor

Set up the trigger to fire on All Pages (Page View event) so the base pixel loads on every page.

Select "All Pages" trigger for the base pixel tag

Tag Configuration (Example: Registration)

1. Select Tag Type: Custom HTML
2. Copy the event snippet below into the HTML editor

<script>
    fmpix('event', 'REG')
</script>

Paste the event snippet into a new Custom HTML tag

Trigger Configuration

1. Click the Triggering panel to configure the trigger

Open the Triggering configuration panel

1. Create a new trigger if you haven't configured one before

Click the "+" button to create a new trigger

1. Select Trigger Type: Custom Event (you can choose other trigger types as needed)

Choose "Custom Event" as the trigger type

1. Fill in the event name you set on your landing page (e.g., REG)

Enter the event name that matches your landing page trigger

1. Select the configured trigger for your event tag

Attach the trigger to your event tag